Online On-Demand Communication Training

Upcoming Events

Judy and Eric are available individually or as a team for multiple-day training. We speak at events and conferences; as well as conducting classes for Public Information Officers, public safety leaders, and those wanting to improve their communications skills.

September 29, 2023: North Carolina Command College, Concord, NC

October 2, 2023: Executive PIO, Denton, TX

October 23, 2023: Meta Communication for Leaders , Buckeye PD (CLOSED SESSION)

October 25, 2023: AZ POST Exec. Leadership Program, Phoenix, AZ (Closed Session)

October 30, 2023: Communications Summit, Fulton County Sheriff's Office, GA (Closed Session)

November 9, 2023: Culture, Communications & Crisis, Montgomery County Police Dept. (CLOSED SESSION)

November 15, 2023: Atlantic Women in Law Enforcement Conference, Halifax, Nova Scotia

November 21, 2023: Exec. Command Training, Peel Regional Police, ON CANADA (Closed Session)

November 28, 2023: Culture, Communication & Crisis, Knoxville (TN) PD, CLOSED SESSION

December 4, 2023: Crisis Communications Symposium, U of Tennessee, Nashville, TN

January 17, 2024: The Executive PIO, Webinar (NOIA Members only)

March 5, 2024: Meta Communication for Leaders, Scottsdale (AZ) PD (Closed Session

March 6, 2024: AZ POST ELI, Phoenix, AZ

April 30, 2024: Illinois Law Enforcement Training & Standards Board Executive Institute, Chicago, IL (Closed Session)

May 9, 2024: Culture, Communication & Crisis, Brandon (MB) Police (Closed Session)

June 10, 2024: MA LEEDS, Princeton, NJ

Conference Speaking

Judy and Eric have taught nationally and internationally at conferences ranging from the FBI-NAA, FBI-LEEDA, NIOA, NAWLEE and many state and regional police and fire chiefs’ association events.

Sessions can range from 90 minutes to half-day sessions focusing on media relations, managing one’s message, crisis communications, social media, and internal/change communication.

Judy Pal

Training Opportunities

Police and Public Safety PIO Training

We offer 90-minute familiarization sessions to five-day intense courses that include on-camera interviews and desktop simulations. In addition, we offer workshops focused on key messaging and interview techniques.

Communicating in Crisis

Half-day sessions focus on communicating during a multi- jurisdictional event, and building trust before, during and after a crisis. Two-day sessions include desk-top crisis simulations.

Crisis Communications Planning Session

Two day session focusing on building a crisis communication manual for your agency. This includes creating a messaging strategy and outlining resources. These classes are limited to those who have taken the full PIO training course taught by Judy or Eric through FBI-LEEDA or ILEA.

Communication Psychology for Command Staff

Day-long workshop that gives command staff and leaders an understanding of the importance of the public perception of police, and provides strategies to improve an agency's image. Media relations, internal communications and strategies to improve both are discussed.

Communicating Change

Day-long workshop that teaches participants more about target audiences and how to communicate a new vision, strategies of an organization, and how to obtain employee buy-in to either maintain or improve morale.

Public Perception & Police

Half-day workshop on the importance of a community's perception of police and the importance of maintaining a positive public image and building trust in your agency.

Social Media

One-day workshop outlining how social media can work for your agency. We cover the importance of policy and tips to help get your message directly to your target audiences, and hold media accountable. This is a strategic session, not a class to learn how to create a social media page or presence.

Stop the Leak!

How to stop information leaks to the media and the public is an age-old question for police executives. They can adversely affect a department's reputation, or worse, put people's lives at risk. Today, social media has magnified the risks involved exponentially. This half-day seminar will provide an understanding the anatomy of the person who leaks information and why they do it. Then, learn the steps you can take to turn that leak off for good.